Naver Vibe

Naver Vibe
Original authorNaver Corporation
ReleaseNaver Music: March 25, 2002
Naver Vibe: June 25, 2018
(Ended: December 31, 2026, Merged with Spotify South Korea)
Operating systemiOS
Android
Windows
PlatformCross-platform
Available inKorean
TypeMusic streaming
LicenseProprietary
WebsiteNaver Vibe - ended service
Spotify South Korea - successor service

Naver Vibe (Hangul:네이버 바이브) was a music streaming service developed by Naver Corporation. The service was operated alongside Naver's other music service, Naver Music (released: March 25, 2002), until the service ended on November 1, 2020 and merged with Vibe. Naver also operates another music service under its Japanese subsidiary, Line Corporation, called Line Music. It was the fifth-largest music streaming service in South Korea.
On December 31, 2026, the Naver Vibe service ended and merged with Spotify South Korea.

Overview

Unlike Naver's other music service, Vibe relies on artificial intelligence to curate music, recommending songs based on the sound of the songs that users are listening to rather than what's popular on charts like Naver Music. Vibe also introduced a new payment system where users pay for the songs that they listen to rather than paying a monthly fee. It also revamped the way it compensated artists by adopting a similar payment model to that used by Spotify and Apple Music, where they are paid proportionally to the volume of their music streamed.

See also

References

  1. ↑ "네이버 음원 소비, 구매에서 구독으로....네이버뮤직 종료". 스포츠서울. September 27, 2020. Archived from the original on November 11, 2021. Retrieved November 11, 2021.
  2. ↑ "NAVER VIBE(바이브)". vibe.naver.com. Retrieved 2025-01-22.
  3. ↑ "네이버 VIBE, 모든 음원 1회 무료 프로모션 진행". 다음 - 헤럴드경제. Retrieved January 22, 2025.
  4. ↑ "Naver, expand AI music platforms". The Korea Times. 2018-07-23. Retrieved January 22, 2025.
  5. ↑ "[NEWS IN FOCUS] Music streaming changing with times". koreajoongangdaily.joins.com. 29 March 2020. Archived from the original on 15 April 2025. Retrieved 11 November 2021.