Wikipedia:Wikipedia Signpost/2022-04-24/Recent research

Recent research

Student edits as "civic engagement"; how Wikipedia readers interact with images

A monthly overview of recent academic research about Wikipedia and other Wikimedia projects, also published as the Wikimedia Research Newsletter.

Students' contributions on Wikipedia as civic engagement

Reviewed by Bri

In this paper, "Civic Engagement Meets Service Learning: Improving Wikipedia's Coverage of State Government Officials", the author argues that students' contributions on Wikipedia serve as civic engagement in the educational approach known as service learning. The paper cites other academic work highlighting Wikipedia's value as a teaching platform because of ease of entry, its ability to "boost students' writing, information literacy, creativity, and critical-thinking skills" while they are motivated to create content that "matters to the world". Background research also showed that basic biographical information about political representatives is often hard to find, becoming "a costly and semiprecious commodity".

For the study, students edited the Wikipedia biography of "a state or local representative who lacked a substantial Wikipedia presence", i.e. creating a new article or improving an existing low-quality one. Then they conducted self-reflective essays and "Small-N surveys" concerning the subjective outcomes.

The outcomes were generally positive except for a number of deleted new articles due to Wikipedia notability standards. The survey results found that "students left the course better able to understand government, more attentive to government actions, more likely to discuss government, and more confident that their vote matters".


"A large scale study of reader interactions with images on Wikipedia"

Reviewed by Tilman Bayer

This paper presents a wealth of results from the "first large-scale analysis of how interactions with images happen on Wikipedia".

The authors first note that (excluding images that appear as icons), only a minority of articles are illustrated:

Using a machine learning based topic model, they find that "Geographic articles are the most illustrated, containing 1/4 of the images in our dataset. Biographies, making up 30% of the articles on Wikipedia, also contain around 15% of the images. Topics such as entertainment (movies, plays, books), visual arts, transportation, military, biology, and sports follow, covering together another third of the images in English Wikipedia."

Examining the length of image captions, the study finds a "large fraction of the images without a description and the majority of existing captions centered around ten words." Regarding the position of images in the article, "only 36% of the images in our dataset is generally placed in infoboxes, while only 16% can be found in galleries, and that the majority of inline images are generally placed at the top of the article".

The analysis of reader interactions with these images is based on internal web log data from March 2021 recording three types of such interactions: image views (opening an image in Media Viewer), pageviews (of articles with images) and page previews (on the desktop version of the Wikipedia website), grouping these into reading sessions based on the (somewhat imperfect) heuristic that readers are uniquely identifiable based on the combination of IP address and user agent. A main finding (highlighted in the abstract) is "that one in 29 pageviews results in a click on at least one image, one order of magnitude higher than interactions with other types of article content", or in more detail:


Figure 9 from the paper: Modeling image clickthrough rates by article topics (left) and various variables describing the image (right), via a regression analysis

Images in articles about "topics such as transportation, visual arts, geography, and military" were found to have higher engagement, whereas |clicks on images are less likely in education, sports, and entertainment articles." Furthermore,

The researchers also investigated how reader engagement was associated with page popularity and image quality (using an automated rating of image quality, based on a machine learning model trained on a balanced dataset of community rated "quality images" on Commons):

From the paper: "Examples of high and low image-specific CTR images by page popularity (left) and image quality (right). We ranked images by iCTR, popularity and quality, and picked examples from the top-100 (“high”) and bottom-100 (“low”) for each dimension"

The paper proceeds to study more involved questions, e.g. finding that "the tendency to click on images with faces varies depending on page popularity. On pages with less that 1000 monthly pageviews, the presence of faces induces higher level of interactions, with a difference of 0.1%, whereas, after 1000 pageviews, we observe the opposite behavior, with a difference of 0.06%." and concluding that "Faces engage us, but only if unfamiliar".

Another high-level conclusion is that "Images serve a cognitive purpose" on Wikipedia - based on "a negative relation between article length and iCTR. This suggests that [...] images might be used by readers to complement missing information in the article".


Other recent publications

Other recent publications that could not be covered in time for this issue include the items listed below. Contributions, whether reviewing or summarizing newly published research, are always welcome.

Compiled by Tilman Bayer

Eye-tracking Wikipedia readers

From the abstract and paper:

(See also meta:Research:Which parts of an article do readers read for an overview of related work)


"The Wikipedia Contribution to Social Resilience During Terrorist Attacks"

From the abstract:


How Wikipedia is "reducing uncertainty in times of crisis"

From the abstract:


References


Uses material from the Wikipedia article Wikipedia:Wikipedia Signpost/2022-04-24/Recent research, released under the CC BY-SA 4.0 license.