{"version":"1.0","type":"link","title":"Ad text optimization - Newikis","description":"Ad text optimization (ATO) is an element of search engine optimization which aims to improve the performance of a pay-per-click (PPC) text advertisement by improving its click-through rate performance. The process operates both in terms of volume, and quality of response; that is, \"more buyers,…","provider_name":"Newikis","provider_url":"https://newikis.com","cache_age":86400}