| Consumer Cellular, Inc. | |
|---|---|
| Type | Private |
| Industry | Telecommunications |
| Founded | 1995 |
| Founder | John Marick and Greg Pryor |
| Headquarters | Scottsdale, Arizona, US 33°38′12″N 111°52′47″W / 33.636666°N 111.879729°W |
Area served | United States |
| Owner | GTCR |
Number of employees | 3,100 |
| Website | consumercellular |
Consumer Cellular, Inc. is an American postpaid mobile virtual network operator created by John Marick and Greg Pryor in Portland, Oregon, in October 1995. The company offers cellphones and no-contract plans, with a focus on users over 50 years old.
John Marick and Greg Pryor created Consumer Cellular in 1995 with a goal of giving low-cost service to mobile users of all ages. In 2008, Consumer Cellular became a preferred provider for AARP members, becoming the first cellphone company to market widely to the over-50 population.
The company's first in-store appearance was established in 2011 with a partnership with Sears stores. In 2014, Consumer Cellular was introduced in Target stores, and in 2018 became available at select U.S. Best Buy stores. In May 2018, Consumer Cellular announced an investment in GrandPad and also became a distributor of the GrandPad tablet in the United States.
In August 2019, the company celebrated its 3.5 millionth customer by donating $350,000 to the American Red Cross through the Disaster Responder Program. In the fall of 2020, to honor its 25th anniversary, Consumer Cellular donated $2.5 million to Toys for Tots. In October 2020, upon the decision of Marick and Pryor to retire, Ed Evans became CEO, replacing Marick.

Consumer Cellular offers no-contract monthly wireless plans and devices made for seniors and general users. It sells phones such as basic flip phones like Doro, aimed toward seniors, as well as budget and flagship Android smartphones from Motorola and Samsung. In 2015, Consumer Cellular also began supporting the iPhone. The company grew beyond cellphones in 2018 with the GrandPad, a simple tablet designed for older users.