 | |
| Company type | Subsidiary |
|---|---|
| Industry | Food |
| Founded | 1969 |
| Founder | Geoffrey Ginster |
| Headquarters | Callington, Cornwall, England |
| Products | Pasties, pies, slices, sausage rolls, snacks |
| Parent | Samworth Brothers |
| Website | https://www.ginsters.co.uk/ |
Ginsters is a British food company based in Callington, Cornwall. It makes savoury pastries, including its well-known Cornish pasties, sausage rolls, slices, pies, and other ready-to-eat snacks. Ginsters is part of the Samworth Brothers group.
Ginsters started in 1969 when Geoffrey Ginster began making Cornish pasties in a converted egg-packing barn in Callington.
The company grew quickly, and in 1977 it was bought by Samworth Brothers. During the 1980s and 1990s the bakery was expanded, modernised, and became a major employer in East Cornwall.
Ginsters makes a wide range of savoury foods. Its best-known items include:
From 2019, Ginsters began offering vegan pasties and plant-based products. These included vegetable pasties and global-flavour fillings.
In 2025, Ginsters released a new “street-food inspired” snack range aimed at younger customers and busy commuters.
Ginsters is a national brand in the United Kingdom. The company says it uses local Cornish ingredients when possible and uses no artificial colours, flavours, or preservatives in its main pasty range.
In 2023 the brand introduced new packaging to highlight its Cornish heritage and its focus on quality ingredients.
All Ginsters products are made at its bakery in Callington, Cornwall. The company supports the local economy by buying vegetables from nearby farms and using British meat suppliers.