 | |
| Type of business | Subsidiary of Delivery Hero |
|---|---|
| Founded | June 2015 |
| Country of origin | United Arab Emirates |
| Area served | Bahrain, Egypt, Greece, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, and UAE |
| CEO | John Tsioris |
| Industry | e-commerce |
| Services | Online marketplace |
| Employees | >10,000 |
| URL | InstaShop.com |
| Native client(s) on | iOS, Android |
InstaShop (Arabic: انستاشوب) is an E-commerce technology company founded in the United Arab Emirates in 2015 currently operating in nine countries.
InstaShop was founded in 2015 in Dubai, by John Tsioris and Ioanna Angelidaki as an online grocery delivery service. Twelve months later, the company was nominated by Forbes Middle East as one of "The most promising UAE startups" of the year, having partnered with more than 50 supermarkets and having more than 60,000 users, reason why Souq.com (now Amazon) quickly decided to invest on the project.
In the following years the company expanded outside the UAE, starting its operations in Qatar and Bahrain in 2017, to then enter in Egypt and Lebanon in 2018. Also in 2018, Forbes Middle East awarded InstaShop as one of the top 100 startups.
In 2019 InstaShop has gone from being a Grocery Delivery App to delivering multiple types of products, reaching more than 500,000 users during the COVID-19 pandemic.
On August 27, 2020 InstaShop was acquired by the German holding Delivery Hero based on a valuation of USD 360 million.
After the expansions in Oman, Kuwait, and Saudi Arabia occurred in 2021, the app - which is currently active in nine countries - has also gradually expanded its focus, adding other categories such as pharmacies, restaurants, fitness nutrition, electronics, perfumes, stationery, home & living, and cosmetics.