TV Everywhere

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The Cable & Telecommunications Association for Marketing introduced a logo (pictured) intended for marketing TV Everywhere services.

TV Everywhere (also known as authenticated streaming or authenticated video on-demand) is a type of subscription business model.

References

↑ Ingraham, Nathan (October 8, 2012). "Starz Play and Encore Play 'authenticated' streaming video now available for Cox customers". The Verge. Vox Media. Retrieved January 2, 2014.

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