Bolaget

Bolaget (Swedish pronunciation: [buːˌlɑːɡɛt] ^ⓘ) are a Swedish musical group from Falun. Formed in 2019, the band consists of Adam Bergestål, Gustav Jörgensen, Oliver Norqvist [sv] and William Ahlborg. They had the most-streamed song in Sweden in 2022 ("Kan inte gå") and 2023 ("Ikväll igen"). In 2024, they won the Grammis for Song of the Year for "Ikväll igen". As of January 2025,^[update] they have five number-one singles in Sweden.

The four members met while at a hockey high school in Falun, and first started making music while freestyling for fun on a computer and microphone at a pre-party at Bergestål's home in May 2019. They listened to the recording the next day and liked its sound so they decided to re-record and release the song on Spotify. The song, "Fem komma tvåan", is considered their breakthrough single and was inspired and named after a can of beer. Bolaget wrote two more songs and were approached by a nighclub in Falun asking if they wanted to perform; their set list consisted of their three songs and a Magnus Uggla cover. During the COVID-19 pandemic, the band could not perform live but continued to write songs. Initially releasing music through their own Bolaget Records, the band signed a record deal with Warner Music Sweden in February 2023, and they signed a publishing deal with Warner Chappell Music in January 2024. In May 2025, the band opened The King's Fox, a gastropub on Kungsgatan, Stockholm, in collaboration with Burgsvik Group [sv].

The name Bolaget (lit. 'the company') comes from a sign for the Swedish alcohol monopoly Systembolaget hanging on the living room wall of one of the band members. The band consider their music to be pop or pop punk; they have also been described as epadunk, a classification which the band rejects. Most of their songs are about binge drinking and partying. The band members do not consider themselves musicians but have learned some guitar, bass, piano and drums.

Band members

All members of Bolaget were born between 1996 and 1998, and have quit their day jobs to focus full-time on their music careers. All four members contribute to songwriting.

• Adam Bergestål – lead vocalist, guitarist, bassist, and responsible for recording and production. From Falun, but has since moved to Stockholm, and formerly employed in the wood industry.
• Gustav Jörgensen – guitarist, bassist, and responsible for recording and production. From Falun and formerly worked in the wood industry. Played as a forward for Falu IF in the 2018–2019 season. Lives in Falun.
• Oliver Norqvist [sv] – from Stockholm and has since moved back. Formerly worked as a hotel receptionist for Scandic. Played as a right winger for Falu IF in the 2014–2015 season, then for the San Diego Sabers in the 2015–2016 season, and then for Tegs SK Hockey for a few months in 2016. In March 2026, it was announced that Norqvist would be a judge on the Swedish Idol series for that year's season.
• William Ahlborg – DJ and CEO of Bolaget Records. From Gävle and formerly worked as a coffee machine technician. Played as a defenceman for Falu IF for three seasons in 2016–2019. He lives in Falun with his wife, Jennifer Dolleris, and their two children. His sister is influencer Linn Ahlborg.

Discography

Awards and nominations

Notes

References