Harcos Laboratories

Harcos Laboratories
TypeCaffeinated novelty energy supplements/consumables
ManufacturerHarcos LLC
OriginUnited States
Introduced2008
FlavourVarious
VariantsMana Energy Potion, Health Energy Potion, Blood Energy Potion, Zombie Blood, Zombie Jerky, Love/Luck Energy Potion, Nuclear Energy Powder

Harcos LLC (Harcos Laboratories) was a maker of caffeinated novelty energy supplements and consumables. Harcos Laboratories operated out of Santa Monica, California.

Company history

Harcos Laboratories was formed in 2007 by Aaron Rasmussen and Elijah Szasz, both co-workers in the industrial robotics industry.

In January 2008, Mana Energy Potions was released. The product itself was packaged in a bottle similar to those seen in video games. After gaining attention on national television, internet geek blogs, and news sites, Mana Energy Potion started being sold in retailers around the United States.

In January 2009, Health Energy Potion was released. Much like Mana, Health retained its virtual-counterpart look with the color and bottle shape found in video games.

In October 2009, Harcos began distributing Blood Energy Potion. The energy supplement in an IV bag pouch contained a caffeinated liquid with a similar color (deep red), consistency and nutritional profile of blood by packing iron, protein, enzymes and electrolytes into a fruit punch supplement. This product was targeted toward horror and vampire culture fans.

Additional products included Nuclear Energy Powder, Zombie Blood, Love Energy Potion, Luck Energy Potion, and Zombie Jerky.

Culture

Harcos Labs targeted consumers around the United States as well as gamers and fans of popular culture. Harcos Labs has appeared at Comic-Con, PAX, Anime Expo, and many other conventions nationwide since 2008.

Mana Energy Potions have been featured in the video games ARCA Sim Racing, BlazBlue: Calamity Trigger, and Mystic Emporium.

See also

References

  1. ↑ "Interview with the People Behind Mana Energy Potion". Edjunkie. Archived from the original on 2011-07-07. Retrieved 2011-04-25.
  2. ↑ "Mana Potion (video game thing)". GiantBomb. Retrieved 2011-04-18.
  3. ↑ "Harcos Labs: About Us". Harcos Laboratories. Archived from the original on 2010-03-04. Retrieved 2011-04-18.
  4. ↑ "Energy Quest: Health Energy Potion". Official Xbox Magazine. Retrieved 2011-04-25.
  5. ↑ "15 Unusual Energy Drinks". Toxel. Retrieved 2011-04-18.
  6. ↑ "Blood Energy Potion Review: Mmm True Blood". Gizmodo. Retrieved 2011-04-25.
  7. ↑ "A Shot of Lime and Zombie Blood: The Zombie Blood Energy Potion". UGO. Archived from the original on 2011-11-23. Retrieved 2011-04-25.
  8. ↑ "Taste Test: Love Potions from the Internet". i09. Retrieved 2011-04-25.
  9. ↑ "USDA Has a Beef with Zombie Jerky". AOL News. Archived from the original on 2011-04-27. Retrieved 2011-04-25.
  10. ↑ "The Sim Factory & Mana Energy Join Forces". VirtualR. Retrieved 2011-04-25.
  11. ↑ "BlazBlue Joins Forces with Mana Energy Potion for GameCrazy Collector's Edition Bonus". IGN. Archived from the original on 22 March 2016. Retrieved 2011-04-25.