List of Target brands
Apparel
General
- All in Motion, a line of activewear with options for both men and women
- PRIDE (formerly Take Pride), a line of LGBT pride themed clothing, accessories, and other items.
- Shade & Shore, a beachwear brand
Men's
- Goodfellow & Co., men's clothing, accessories, and grooming products
- Original Use, "street style" men's clothing
Women's
- A New Day, a clothing line of general women's clothing
- Auden, an intimates and lingerie exclusive brand
- Ava & Viv, a women's clothing line
- Colsie, an intimates and loungewear brand
- Future Collective, a women's clothing line
- JoyLab, a fitness-clothing line for women
- Prologue, a line of sophisticated female clothing
- Stars Above, an in-house brand for sleepwear
- Universal Thread, denim-based women's clothing
- Wild Fable, women's clothing brand targeting gen-Z
- Xhilaration, a line of intimate and sleepwear, along with swimwear
Youth and infants
- Art Class, a children's line of apparel
- Cat and Jack, a children's line of apparel and accessories
- Cloud Island, a baby's line of bedding and clothing
Grocery
- Favorite Day, specialty foods, drinks, sweets, and snacks
- Favorite Day Bakery, baked goods
- Good & Gather, a food and beverage brand; replaced Archer Farms, Simply Balanced, and Sutton & Dodge. Manufacturers include Great Lakes Cheese.
- Market Pantry, value grocery products.
Seasonal
- Hyde and Eek! Boutique, a Halloween decoration brand
- Sun Squad, a line of summer items
- Wondershop, a Christmas decoration and apparel brand
Other
Figmint logo inside of a Target
- Boots & Barkley, a pet food and supply line
- Brightroom, a line of storage solutions
- Bullseye's Playground, a discount goods line
- Casaluna, a bedroom and bath line
- Dealworthy, a low-priced essentials brand
- Embark, an outdoor gear line of camping and travel equipment
- Everspring, a household supplies brand
- Figmint, a kitchenware brand
- Good Little Garden, a lawn and garden brand
- Gigglescape, a children's toy brand
- Hearth and Hand with Magnolia, a home and lifestyle brand, in collaboration with designer Joanna Gaines
- Heyday, a line of electronic accessories
- Kindfull, a pet food brand
- Made By Design, a homelines brand, made up of home basics such as towels, cooking utensils, glassware, plates, pots, kitchen gadgets, and more
- Mondo Llama, a line of arts and crafts supplies
- Opalhouse, eclectic home decor
- Open Story, a travel and luggage line
- Pillowfort, a children's line of bedding
- Project 62, a household-goods line placed alongside Room Essentials
- Room Essentials, a low-end home-goods line
- Smartly, an essential commodity brand, including household, healthcare, beauty, and personal-care products
- Smith & Hawken, an outdoor furniture line acquired in 2010
- Sonia Kashuk, a cosmetics brand
- Spritz, a gift/party supplies brand
- Threshold, a premium furniture line
- up&up, essential general commodities
Corporate
- Bullseye Shop, various Target branded apparel, accessories, housewares, and other items primarily for Target team members.
These brands are no longer in production.
- Archer Farms, a grocery brand positioned higher than the Market Pantry line
- Cherokee, a children's and women's clothing line which is no longer Target-exclusive
- Circo, toddler's and kids clothing
- Design For All, a range of products commissioned from noted designers
- Gilligan & O'Malley, women's intimates
- Go International, a women's clothing line
- Merona, a general clothing brand
- Mossimo Supply Co., a clothing line
- Simply Balanced, a grocery brand focused on organic/natural foods
- Sutton & Dodge, a grocery brand focused on butcher shop products
References
- 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 "Target Brands". Target. Retrieved 25 November 2025.
- ↑ Edelson, Sharon. "If You're Ready To Get Moving, Try Target's Newest $1B Brand". Forbes. Retrieved 2023-09-06.
- ↑ "Target Brands : PRIDE : Target". www.target.com. Retrieved 2023-10-31.
- ↑ "What Target's expansion of private label Goodfellow and Co means for competitors". Glossy. 2019-06-03. Retrieved 2023-09-06.
- ↑ "Target Is Launching a 'Street-Style' Line. Here's What You Need to Know". Esquire. 2018-05-24. Retrieved 2023-09-06.
- ↑ "See Target's new women's line, which comes in sizes XXS to 4X". TODAY.com. 2017-08-29. Retrieved 2023-09-06.
- 1 2 3 "Finding the Perfect Bra—and More—Is Now Easier and More Affordable at Target". Target Corporate. Archived from the original on 2019-03-23. Retrieved 2023-09-06.
- ↑ "Ava & Viv". Target. Retrieved 2025-11-24.
- ↑ "Future Collective". Target. Retrieved 2025-11-24.
- ↑ Hamanaka, Kari (2017-09-18). "Target Aims for Bull's-eye in Brand Retool". WWD. Retrieved 2023-09-06.
- ↑ "Target Is Launching a New Workwear-Focused Fashion Brand". Glamour. 2018-09-05. Retrieved 2023-09-06.
- ↑ "Here's Your First Look at Target's Inclusive New Fashion Line". Glamour. 2018-01-15. Retrieved 2023-09-06.
- ↑ "Target Is Launching Another Fashion Brand—And It's So '90s". Glamour. 2018-08-01. Retrieved 2023-09-06.
- ↑ "Art Class". Target. Retrieved 2025-11-24.
- ↑ "Target overhauls kids apparel line under new Cat & Jack brand". Retail Dive. Retrieved 2023-09-06.
- ↑ "Cloud Island at Target". Brand Vision Group. Retrieved 2023-09-06.
- 1 2 PYMNTS (2021-03-09). "Target To Roll Out 'Favorite Day' Food And Beverage Brand". www.pymnts.com. Retrieved 2023-09-06.
- ↑ "Good & Gather : Target". www.target.com. Retrieved 2023-09-06.
- ↑ Treisman, Rachel (December 3, 2025). "Check your cheese: Shredded and grated varieties are recalled nationwide". NPR.
- ↑ "Market Pantry : Target". www.target.com. Retrieved 2023-09-06.
- ↑ "Hyde & EEK! Boutique : Target". www.target.com. Retrieved 2023-09-06.
- ↑ "Wondershop : Target". www.target.com. Retrieved 2023-09-06.
- ↑ "Target launches new private label home organization line". Store Brands. Retrieved 2023-09-06.
- ↑ "Figmint". Target. Retrieved 2025-11-24.
- ↑ "Good Little Garden". Target. Retrieved 2025-11-24.
- ↑ "Our Adorable New Toy Brand, Gigglescape, Will Have Kids Smiling from Ear to Ear". corporate.target.com. Retrieved 2024-12-31.
- ↑ "Target Announces Hearth & Hand with Magnolia, A Partnership with Chip and Joanna Gaines". Target Corporate. Retrieved 2023-09-06.
- ↑ "Heyday, Target's first exclusive electronics brand, is now offering a 50% discount on several of its goods". GadgetAny. 2023-01-30. Retrieved 2023-09-06.
- ↑ "Spritz". Target. Retrieved 2025-11-24.
- ↑ Schwarz, Hunter (February 5, 2025). "Target's colorful Up&Up rebrand aims for more shelf appeal". Fast Company. Retrieved March 7, 2025.
- ↑ "Target Bullseye Shop". www.bullseyeshop.com. Retrieved 2023-10-31.
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