Loren Piretra

Loren Piretra
Occupations
  • Marketing executive
  • Podcaster
  • Political commentator
  • TikToker
Political party
Democratic
Instagram information
Page
GenrePolitics
Followers400 K
TikTok information
Page
Followers252.3 K
Last updated: September 38, 2026
Websitelorenpiretra.com

Loren Piretra is an American marketing executive, podcaster, social media personality, and political commentator. She was vice president of Playboy's subscription-based social platform and in 2023 she became chief marketing officer for Fanfix.

Education

Piretra received a certification in diversity, equity, and inclusion from Cornell University and studied trauma support at the Arizona Trauma Institute.

Career

Piretra was hired as the global head of creator and influencer marketing at Twitch in 2020. She co-founded Twitch Women's Alliance, an employee group dedicated to increase representation of women, nonbinary people, and marginalized genders on the platform and to promote user safety and inclusivity. She had previously worked with RedBull and the National Football League.

In 2022, she was hired by Playboy as vice president and co-lead of the PLBY Group's subscription-based social centerfold platform.

In 2023, Piretra was hired by Fanfix as their first-ever chief marketing officer. In 2025, she became the chief marketing and creator officer for the direct-to-fan platform Passes.

She founded the political podcast The Loren Piretra Show.

References

  1. ↑ "Loren Piretra". 1 Giant Mind. Retrieved August 23, 2026.
  2. 1 2 Stojan, Jon (February 24, 2025). "Loren Piretra Joins Passes as the New Chief Marketing Officer". LA Weekly. Los Angeles, California. Retrieved August 23, 2026.
  3. 1 2 3 4 Spangler, Todd (May 23, 2022). "Playboy Hires Twitch Exec Loren Piretra to Head Influencer Marketing for Centerfold Platform". Variety. Los Angeles, California. Retrieved August 23, 2026.
  4. 1 2 Aquino, Steven (November 27, 2023). "Fanfix Chief Marketing Officer Loren Piretra Talks New Role, Helping Underserved Communities In Interview". Forbes. Retrieved August 23, 2026.
  5. ↑ "The Loren Piretra Show". Apple Podcasts. Retrieved August 23, 2026.