OPPO Digital Inc. (Chinese:OPPO影音) is an overseas division of Chinese multinational electronics company Oppo.
Established in 2004 in Menlo Park, California, it conducted all of its sales online. OPPO Digital offered audio and video equipment, including Blu-ray Disc players and personal audio products such as headphones.
In April 2018, OPPO Digital announced they were stopping production and development of new products but would continue to support existing customers.
Products
In 2007 and 2008, OPPO introduced the DV-980H and DV-983H, DVD-to-1080p upconversion, multi-format players.
In 2009, OPPO introduced a "universal" Blu-ray player, BDP-83, compatible with DVD-Audio and Super Audio CD formats. The unit included a video decoder from MediaTek and a video processing chip from Anchor Bay Technologies.
OPPO BDP-93
In 2018, OPPO discontinued production of all Blu-ray players.
Recognition
It entered personal audio market in 2014. Oppo's PM-1 headphones and HA-2 portable headphone amplifier/DAC have received EISA "Best Product" awards.
Lexicon BD-30/THX certification controversy
In 2010, an Audioholics.com review revealed that the chassis and internal components of Lexicon's BD-30 Blu-ray player (retail price $3500) was identical to that of the Oppo BDP-83 (retail price $500); audiovisual testing indicated no changes were made in performance either. Furthermore, it appears that this player was given THX certification (the first Blu-ray player with this distinction), despite failing fundamental THX tests. Currently, evidence of its certification has largely disappeared from the THX website after this was revealed.
References
↑"OPPO影音中国". OPPO Digital China (in Chinese). Retrieved 7 January 2016.
↑Colin, David (7 July 2005). "A Winning Digital DVD Player". Projector Central. So who is Oppo? They certainly are not a household name and with good reason as Oppo is a newly created North American branch of BBK Electronics of China, a giant in the manufacture of consumer electronics, employing 12,000 people worldwide. So while Oppo is a new name, the company and the technology behind it are quite substantial.
↑Beamish, David (7 July 2022). "Review: OPPO Digital DV-971H (US - DVD)". dvdactive. Archived from the original on 27 April 2006. OPPO Digital are based in Mountain View, CA and are the US arm of BBK Electronics who are a huge Chinese market leader and who have been a private label OEM for companies such as Denon, NEC and BOSE. Manufacturing all sorts of electronics gear, BBK Electronics is a market leader in China and looking to expand globally hence the creation of their North American arm – OPPO Digital.
↑"About us". OPPO Digital USA. Retrieved 7 January 2016.
123Deering, Kris (July 2009). "Oppo BDP-83 Universal Blu-ray Player". Disc Players. Home Theater. Source Interlink Media. Archived from the original on 9 July 2009. Retrieved 20 June 2017.—The page 2 link at the end of the article leads to a listing of players and not an extension of the article text.
