Aditya Birla Fashion and Retail

Aditya Birla Fashion and Retail Ltd.
TypePublic
BSE: 535755
NSE: ABFRL
IndustryRetail
Founded2015; 11 years ago (2015)
Headquarters
Mumbai, Maharashtra
,
India
Area served
India
Key peopleAshish Dikshit (MD)
ProductsClothing
RevenueIncrease ₹8177 crore (US$ 0.95 billion) (2026)
Increase ₹967 crore (US$ 113 million) (2026)
Positive decrease ₹624 crore (US$ 73 million) (2025)
Total assetsIncrease ₹14281 crore (US$ 1.6 billion) (2025)
Total equityIncrease ₹8298 crore (US$ 0.97 billion) (2025)
Number of employees
16,000+ (FY2026)
ParentAditya Birla Group
Websitewww.abfrl.com

Aditya Birla Fashion and Retail Limited (ABFRL) is an Indian fashion retail company headquartered in Mumbai. It emerged after the consolidation of the branded apparel businesses of Aditya Birla Nuvo Limited (ABNL), comprising ABNL's Madura Fashion division and ABNL's subsidiaries Pantaloons Fashion and Retail (PFRL) and Madura Fashion & Lifestyle (MFL), in May 2015. Post consolidation, PFRL was renamed Aditya Birla Fashion and Retail Ltd.

History

Madura Garments was established in 1988, acquired by the Aditya Birla Group in 1999 and was renamed Madura Fashion & Lifestyle in 2010.

A Pantaloons store in Bengaluru

The garment activities of group holding company Aditya Birla Nuvo and another group entity, Madura Garments Lifestyle Retail, would be demerged into listed firm Pantaloons Fashion & Retail Ltd (PFRL) under the scheme of arrangement. Madura owns and retails brands such as Louis Philippe, Van Heusen, Allen Solly, Peter England.

In 2012, Aditya Birla Nuvo acquired major stakes in Pantaloons. In 2015, Pantaloons was renamed Aditya Birla Fashion and Retail Ltd. (ABFRL).

ABFRL acquired the Jaypore brand and bought 51% stake in Finesse International Design that runs the designer wear label Shantanu & Nikhil in 2019.

In 2020, Flipkart acquired a 7.8% stake in ABFRL for ₹ 1,500 crore.

In 2021, ABFRL entered into an agreement to buy a 51% stake in the designer brand Sabyasachi. Later that year, ABFRL entered into a partnership with designer Tarun Tahiliani. In January 2022, ABFRL acquired 51% stake in House of Masaba Lifestyle.

In December 2021, ABFRL experienced a data breach carried out by ShinyHunters, whose ransom demand was allegedly rejected. Subsequently, customer information including 5.4 million unique email addresses, names, phone numbers, physical addresses, order histories and passwords stored as MD5 hashes was dumped publicly on a hacking forum.

In 2022, the group has partnership and launched TMRW’s portfolio, which includes Bewakoof, Wrogn, The Indian Garage Co, Nobero, Urbano, Veirdo, Juneberry.

In April 2024, ABFRL's subsidiary Madura Fashion & Lifestyle demerged into a separate public listed entity.

In May 2024, ABFRL acquired an additional stake in its subsidiary Indivinity Clothing Retail Private Limited (ICRPL) which increased ABFRL's holding from 80% to 85.54%.

In 2024, Aditya Birla Group took a decision to demerge ABFRL's erstwhile Madura business into Aditya Birla Lifestyle Brands Limited (ABLBL), This demerger was effective on 1st May 2025.

On 3 September 2026, Pantaloons opened its first store in Nagaland.

Operations

As of March 31, 2026, the company has a presence across 1,273 stores spanning over 7.9 Mn sq.ft. retail space. Pantaloons brands caters to men, women and children with a mix of private labels and licensed brands in apparel and accessories.

Its international brands include The Collective. It has exclusive partnerships with brands such as Hackett London, Galeries Lafayette.

Its ethnic wear brands include Jaypore, Tasva & Marigold Lane. The company has strategic partnerships with Designers ‘Shantnu & Nikhil’, ‘Tarun Tahiliani', ‘Sabyasachi’ and 'House of Masaba'.

In September 2023, it completed the acquisition of a 51% stake in TCNS Clothing Co. Ltd, a women’s branded ethnic apparel company that includes brands W, Aurelia, Wishful, Elleven & Folksong.

Partnerships and acquisitions

YearTypeCompany nameNotesValuation/StakeRef.
2012Joint ventureHackettHackett Limited is a British clothing brand for men and boys50% stake
2016PartnershipTed BakerTed Baker is a British high-street clothing retail companyN/A
2018Ralph LaurenRalph Lauren Corporation is an American publicly traded fashion company
2019AcquisitionJayporeJaypore is an Indian fashion women ethnic wear brand₹110 crore
TG Apparel & DecorTG Apparel & Decor is an Indian clothing brandN/A
Shantanu & NikhilShantanu & Nikhil is an Indian fashion designer51% stake
2020PartnershipFred PerryFred Perry is a British clothing labelN/A
2021SabyasachiSabyasachi is an Indian fashion and jewellery label51% stake (₹398 crore)
Tarun TahilianiTarun Tahiliani is an Indian fashion and jewellery designer33.5% stake (₹67 crore)
2022Masaba GuptaMasaba Gupta is an Indian fashion designer51% stake
2023AcquisitionTCNS Clothing LimitedTCNS Clothing is an Indian public limited company and women's branded apparel retailer
PartnershipChristian LouboutinChristian Louboutin is a French fashion designerN/A
2024MergerTCNS Clothing LimitedTCNS Brands (W, Aurelia, Wishful, Elleven, Folksong) amalgamated into ABFRL
PartnershipTarun TahilianiStake increased from 33.5%51% stake
2025DemergerABLBLAditya Birla Group demerged ABFRL's Madura business into Aditya Birla Lifestyle Brands Limited (ABLBL), effective 1 May 2025N/A

See also

References

  1. ↑ "ABFRL's Ashish Dikshit foresees India leading global retail innovation in next 5 years – ET Retail". ETRetail.com. Archived from the original on 30 August 2024. Retrieved 30 August 2024.
  2. ↑ "ABFRL 24-25 Annual Report" (PDF). abfrl.com.
  3. 1 2 "Pantaloons changes its name to Aditya Birla Fashion and Retail". The Economic Times. Archived from the original on 13 March 2022. Retrieved 23 October 2020.
  4. ↑ Agarwal, P. R. Sanjai, Sapna (3 May 2015). "Aditya Birla Group to merge apparel business units". mint. Archived from the original on 5 December 2020. Retrieved 4 January 2021.{{cite news}}: CS1 maint: multiple names: authors list (link)
  5. ↑ "Aditya Birla's Madura Fashion and Lifestyle business to move to a 12-season cycle". FashionNetwork.com.
  6. ↑ "Aditya Birla Nuvo acquires major stake in Pantaloons – The Textile Magazine". Indiantextilemagazine. 24 May 2012.
  7. ↑ "Aditya Birla Fashion and Retail set to expand Jaypore, Shantanu & Nikhil brand". Livemint. 10 August 2019. Archived from the original on 1 March 2022. Retrieved 1 March 2022.
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  12. ↑ Ramasubramanian, Sowmya (13 August 2025). "Aditya Birla firm for young fashion TMRW raises ₹437 cr for tech boost | Company Business News". mint.
  13. ↑ "Aditya Birla Fashion to demerge Madura business into separate listed entity, plans to raise funds after process". The Hindustan Times. 1 April 2024. Archived from the original on 29 April 2024. Retrieved 29 April 2024.
  14. ↑ "Aditya Birla Fashion and Retail Strengthens Grip on Ethnic Wear Brand Tasva". Bru Times News.
  15. ↑ Sethi, Vaamanaa (22 May 2025). "ABFRL Demerger: Is Aditya Birla Fashion share price really 66% down as the spin-off kicks in? Explained | Stock Market News". Mint (newspaper).
  16. ↑ "Aditya Birla Fashion and Retail demerger: Why does it seem that ABFRL shares plunged 67%? Here's what's happened". The Times of India. 22 May 2025.
  17. ↑ Post, Nagaland (5 September 2026). "Pantaloons expands Northeast presence with Dimapur launch". Retrieved 9 September 2026.
  18. ↑ "Pantaloons open store in Dimapur". MorungExpress. Retrieved 9 September 2026.
  19. ↑ "Transcript of Q4 & FY 26 Earnings Call of the Company" (PDF).
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  21. ↑ Mishra, Lalatendu (15 October 2025). "Galeries Lafayette in tie up with Aditya Birla Group to open its global fashion store in Mumbai". The Hindu.
  22. 1 2 Tandon, Suneera (10 June 2019). "Aditya Birla Fashion and Retail acquires Jaypore". mint. Archived from the original on 12 May 2023. Retrieved 12 May 2023.
  23. ↑ "Aditya Birla Fashion and Retail". The Economic Times. Archived from the original on 30 August 2024. Retrieved 30 August 2024.
  24. ↑ "Aditya Birla Fashion to buy 51% stake in bespoke apparel brand Shantanu & Nikhil". VCCircle.
  25. ↑ Balram, Smita (24 February 2021). "ABFRL picks up 33.5% stake in Tarun Tahiliani brand to strengthen position in ethnic wear segment". The Economic Times.
  26. ↑ "From Sabyasachi To House of Masaba: 13 surprising brands you never knew were part of Aditya Birla Group". Financialexpress. 26 November 2023. Archived from the original on 30 August 2024. Retrieved 30 August 2024.
  27. 1 2 Malviya, Sagar (6 May 2023). "Aditya Birla Fashion to acquire 51% stake in TCNS Clothing for Rs 1,650 cr". The Economic Times. Archived from the original on 5 May 2023. Retrieved 6 May 2023.
  28. ↑ "Aditya Birla Group's Madura Fashion & Lifestyle enters luxury single brand retail with UK's Hackett". The Economic Times. 12 September 2012. Archived from the original on 22 May 2023. Retrieved 22 May 2023.
  29. ↑ "Aditya Birla signs Ted Baker deal for India". FashionNetwork.com.
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  37. ↑ "Masaba Gupta announces partnership with Aditya Birla Fashion and Retail Limited". Vogue India. 14 January 2022.
  38. ↑ "Aditya Birla Fashion ties up with designer Masaba Gupta to launch new D2C brand". India Today. 14 January 2022. Archived from the original on 12 May 2023. Retrieved 12 May 2023.
  39. ↑ Staff Writer (6 May 2023). "ABFRL to acquire controlling stake in ethnic wear owner TCNS". mint. Archived from the original on 14 July 2023. Retrieved 14 July 2023.
  40. ↑ "Christian Loboutin has announced a joint venture partnership in India with Aditya Birla Fashion and Retail Limited". BruTimes. Archived from the original on 28 December 2023. Retrieved 28 December 2023.
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