| Skydance Direct-to-Consumer | |
|---|---|
| Skydance DTC | |
| Formerly | Paramount Skydance Direct-to-Consumer
Warner Bros. Discovery Streaming
|
| Type | Division |
| Industry | Streaming media, video on demand |
| Founded | October 6, 2026 |
| Key people |
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| Brands | |
| Parent | Skydance |
| Subsidiaries |
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| Footnotes | |
Skydance Direct-to-Consumer (Skydance DTC) is one of Skydance's main organizational divisions and business segments, responsible for developing and operating direct-to-consumer streaming technologies. It is led by Casey Bloys and Jean-Briac "JB" Perrette as co-chairs.
It operates the various streaming, digital media and direct-to-consumer brands of the company such as HBO Max, Paramount+, Discovery+, Pluto TV and The Free Press.
Under this division, HBO Max and Paramount+ are set to merge into a single, unified streaming platform with upwards of 200 million global subscribers. However, the two services will only be bundled together in the near term.
The company was founded in 2005 as CBS Digital Media. In 2007, CBS Digital Media rebranded as CBS Interactive. On May 30, 2007, CBS Interactive acquired Last.fm for £140 million (US$280 million). On June 30, 2008, CNET Networks was acquired by CBS and the assets were merged into CBS Interactive, including Metacritic, GameSpot, TV.com, and Movietome.
On March 15, 2012, it was announced that CBS Interactive acquired video game-based website Giant Bomb and comic book-based website Comic Vine from Whiskey Media, who sold off their other remaining websites to BermanBraun.
On April 17, 2012, it was announced that Major League Gaming and CBS Interactive would be entering a partnership alongside Twitch to be the only exclusive online broadcaster of their Pro Circuit competitions, as well as for advertising representation.
On November 4, 2019, Variety reported that Jim Lanzone would be leaving the company after nine years to become an executive in residence at Benchmark Capital and would be succeeded by Marc DeBevoise.
CBS Interactive's parent CBS Corporation merged with sister company Viacom on December 4, 2019, forming ViacomCBS. On September 14, 2020, it was announced that Red Ventures would acquire the "CNET Media Group" from ViacomCBS for $500 million, which was finalized on October 30, 2020.
After the divestment of the CNET Media Group, CBS Interactive was dissolved after an organizational restructuring and renamed ViacomCBS Streaming in order to accelerate ViacomCBS direct-to-consumer streaming strategies. On March 4, 2021, ViacomCBS Streaming renamed CBS All Access to Paramount+, with additional streaming content and rebranding taking place at that time.
In late 2021, Comcast and ViacomCBS announced a partnership to launch a new streaming service in more than 20 European territories. SkyShowtime would replace already existing Paramount+ in the Nordics, Hungary, and Poland while launching a fully new service in Albania, Andorra, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Kosovo, Montenegro, Netherlands, North Macedonia, Portugal, Romania, Serbia, Slovakia, Slovenia, and Spain. ViacomCBS Streaming was renamed as Paramount Streaming, in-line with the rebranding of parent company ViacomCBS to Paramount Global in February 2022.
Paramount Streaming Services Inc.
WarnerMedia Global Digital Services, LLC
Discovery Communications, LLC
Pluto Inc.
Runway Media, Inc.