Pripps Blå 7.0% | |||||||||||
| Location | Gothenburg, Sweden | ||||||||||
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| Opened | 1828 | ||||||||||
| Owner | Carlsberg | ||||||||||
| Website | www | ||||||||||
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Pripps is a former brewery in Sweden that now only lives on as a brand of Carlsberg.[citation needed] The company was based in Stockholm; their main product was Pripps Blå (Pripps blue). They also owned Ramlösa. Pripps was founded in Gothenburg by Johan Albrecht Pripp in 1828.
The Swedish government became a majority owner of Pripps in 1974.
Pripps, at the time a subsidiary of the Procordia, founded the National Brewery Ltd as a joint venture with the government of Vanuatu in 1989, releasing their flagship Tusker beer the following year.
Pripps Blå, lit. Pripp's Blue, is a light lager first introduced in 1959; it is said to be one of the most popular beers in Sweden.
Pripps Blå is an inexpensive beer, for it is brewed with exactly 51% barley — the minimum amount of barley in beer required by Swedish law. A low-calorie version called Pripps Blå Light is also made. Other versions are Pripps Blå Extra Stark, a full malt, extra strong beer with 7.2% alcohol and Pripps Blå Pure with a lower carbohydrates content, scheduled to replace Pripps Blå Light.
The beers are brewed at Carlsberg Sverige.