ReverbNation

ReverbNation

Website type	Music and social networking
Owner	BandLab Technologies
Website	reverbnation.com
Registration	Optional
Launched	October 31, 2006; 19 years ago (2006-10-31)
Current status	active

ReverbNation.com is a website, launched in 2006, that focuses on the independent music industry. It aims to provide a central site for musicians, producers, and venues to collaborate and communicate. ReverbNation was bought for an undisclosed sum by music creation platform, BandLab Technologies, in November 2021.

Innovations

• ReverbNation provides a widget that allows its members to place content on web pages. This TuneWidget is a feature that links back to additional content, such as music recommended by the band who created the widget. In 2007, Webs (formerly Freewebs) added a widget service that included TuneWidget as an option for its web site users.
• A feature called Band Equity measures popularity based on the four metrics of its service: reach, influence, access, and recency with the top 100 music artists of each genre being recognized.

Events

• The band Rehab headlined the ReverbNation summer 2007 tour.
• In May 2008, Judas Priest pre-released a track from its upcoming album on ReverbNation. Its label, Epic Records, described the use of the TuneWidget as "a must have tool for any artist's viral campaign".
• In Dec 2009, ReverbNation partnered with Microsoft launching Playlist 7 sponsorship program where 7 top emerging artists were able to showcase their work having one of their songs featured.
• In Nov 2021, ReverbNation was acquired by BandLab.

References