Rocha was born in Dublin, Ireland, on 11 September 1986. Her father, John Rocha, is a fashion designer. She attended her first fashion show as an infant. She later said she felt it was "inevitable" that she would follow in her father's career, adding that fashion was "100 per cent a part of my life".
Rocha worked at her father's studio between the ages of 13 and 18. She trained at the National College of Art and Design in Dublin. Before attending NCAD, she struggled in school due to dyslexia; in 2021 she said, "the only place I felt really good was in art class".
Following London Fashion Week in 2010, Rocha had a pop-up within the Dover Street Market store, which was located on Dover Street, and continues to have one within their new store in Haymarket. Her lines were also stocked by Paris-based boutique Colette. In August 2015, she opened her first standalone boutique on London's Mount Street. Since then, Rocha has opened stores in New York, London and Taiwan.
Rocha has held a fashion show every fall and spring since 2012. In 2018, Rocha collaborated with Moncler, an Italian luxury fashion company, as part of their Genius Collection series. In March 2021, Rocha collaborated with H&M. In 2023, she designed the Met Gala look for Billie Eilish. In January 2024, Rocha was invited as a guest designer to present Haute Couture collection for Jean Paul Gaultier.
Style
Rocha's work modernises Elizabethan and Victorian silhouettes as she uses traditional components such as pearls, lace, patchwork and handwork alongside pink neoprene. She has incorporated influences of her Irish and Chinese heritage into her designs. Rocha expanded her line to menswear in 2023.
Designer of the Year at the Stylist's Remarkable Women Awards in 2022.
Independent British Brand at the Fashion Awards in 2021.
Personal life
Rocha is married to cinematographer and photographer Eoin McLoughlin. They have collaborated on campaigns and films for her brand. McLoughlin has also directed a documentary-style film for her Fall 2021 Ready-to-Wear collection. Rocha and McLoughlin have two children. In 2021, she discussed how motherhood has shaped her designs.