Then She Fell

Then She Fell
Written byThird Rail Projects
Music bySean Hagerty
GenreImmersive Theater
Premiere
DateOctober 6, 2012 (2012-10-06)
PlaceThe former Greenpoint Hospital building at 2 Kingsland Avenue (at Maspeth Avenue) in Greenpoint, Brooklyn
Directed byZach Morris, Tom Pearson, Jennine Willett
Original runOctober 6, 2012 to March 8, 2020
thenshefell.com

Then She Fell was a long-running Off-off-Broadway immersive theater production conceived, directed, written, and choreographed by Third Rail Projects directors Zach Morris, Tom Pearson, and Jennine Willett. Inspired by the life and writings of Lewis Carroll (Charles Dodgson), the production combined elements of site-specific dance, interactive performance, and installation art. Set in a fictional institutional environment designated as the "Kingsland Ward," the show premiered on October 12, 2012 at Arts@Renaissance, located in the outpatient wing of the former Greenpoint Hospital in Greenpoint, Brooklyn. In 2013, the production transferred to the former parochial school building of St. John the Evangelist Lutheran Church at 195 Maujer Street in Williamsburg, Brooklyn, where it ran until March 2020.

Synopsis and structure

Then She Fell explored the relationship between author Lewis Carroll and Alice Liddell, the young girl who inspired Alice's Adventures in Wonderland and Through the Looking Glass, alongside themes of memory, obsession, and Victorian institutionalization. The audience was strictly limited to 15 attendees per performance. Upon entry, guests were invited into a multi-room environment styled as a 19th-century asylum. Attendees were separated throughout the performance and experienced a combination of one-on-one encounters with actors, small group scenes, and silent exploration of detailed physical environments including doctor's offices, bedrooms, and parlors. Performances incorporated food and beverage and interactive movement sequences.

Development and history

The production was created by Third Rail Projects, an American performance company known for site-specific immersive work. Artistic Directors Zach Morris, Tom Pearson, and Jennine Willett developed the piece in collaboration with the original cast members Elizabeth Carena, Alberto Denis, Stacie C. Tobar, Rebekah Morin, Marissa Nielsen-Pincus, Tara O'Con, and Zoë Schieber. After a run of more than seven years and 4,444 performances, the production suspended operations in March 2020 during the COVID-19 pandemic and subsequently announced its permanent closure.

Critical reception

Then She Fell received widespread critical praise for its atmospheric design, choreography, and intimate audience interaction. The New York Times designated the show a "Critic's Pick," with chief theater critic Ben Brantley describing it as occupying "a dreamscape where the judgements and classifications of the waking mind are inoperative, and where the single self keeps splitting and blurring." Dance critic Siobhan Burke, also writing for The New York Times, highligted the production's "exacting, exhuberant choregraphy." Brantley later named the production to his list of top 10 theater events of 2012.

Adam Green of Vogue named the show among the best in theater for 2013, calling it "haunting, hallucinatory, and profoundly intimate." Writing for TIME, Richard Zoglin characterized the work as "extreme theater: fresh, fun, totally absorbing." The New Yorker called the work "wildly imaginative." Additional reviews in Time Out New York, Gothamist, and Backstage praised the production's intimate audience experience, dramaturgical examination of the life and works of Lewis Carroll, and "luscious and meticulously designed world."

Awards and honors

References

  1. 1 2 Tran, Diep (2013-07-06). "In Immersive Theatre, the Audience Members Are the Actors". American Theatre. Retrieved 2026-10-11.
  2. 1 2 Brantley, Ben (2012-11-30). "Lewis Carroll Is in a Hospital". The New York Times. ISSN 0362-4331. Retrieved 2026-10-11.
  3. ↑ "Long-Running Immersive Play Then She Fell to Close - TheaterMania.com". 2020-08-10. Retrieved 2026-10-11.
  4. ↑ "Return to Wonderland". The Economist. 2014-09-23. Retrieved 2026-10-11.
  5. ↑ Porges, Seth. "Theater For The Video Game Generation". Forbes. Retrieved 2026-10-11.
  6. ↑ Lyall, Sarah (2016-01-07). "Starring Me! A Surreal Dive Into Immersive Theater". The New York Times. ISSN 0362-4331. Retrieved 2026-10-11.
  7. ↑ "In the News: London's Bridge to Reopen With Ralph Fiennes in David Hare Play, a Starry Righteous Reading, More... Plus: The long-running, immersive Off-Broadway hit Then She Fell has closed permanently". Playbill. Retrieved 2026-10-11.
  8. ↑ Burke, Siobhan (2013-08-09). "Adventures in a Sinister Wonderland". The New York Times. ISSN 0362-4331. Retrieved 2026-10-11.
  9. 1 2 Brantley, Ben (2012-12-13). "One Man, 10 Favorites, Guvnor". The New York Times. ISSN 0362-4331. Retrieved 2026-10-11.
  10. 1 2 Vogue (2013-12-12). "_Vogue'_s Guide to 2013's Best Films, Books, Music, Art, Theater, and TV". Vogue. Retrieved 2026-10-11.
  11. ↑ Nast, Condé. "Then She Fell". The New Yorker. Retrieved 2026-10-11.
  12. ↑ Scherer, Jenna (2012-10-08). "Then She Fell | Theater in New York". Time Out New York. Retrieved 2026-10-11.
  13. ↑ SignoreShare, John Del (2013-03-15). "Follow The Rabbithole To Williamsburg For The Best Show So Far This Year". Gothamist. Retrieved 2026-10-11.
  14. ↑ "Topsy-Turvy 'Then She Fell' Is Magical". www.backstage.com. 2013-03-18. Retrieved 2026-10-11.
  15. ↑ "Then She Fell, Immersive Theatre Inspired by "Alice in Wonderland," Wins New York Dance and Performance Award". Playbill. Retrieved 2026-10-11.
  16. ↑ Zimmer, Elizabeth (2013-03-27). "Spring Arts Guide Picks: Dance". The Village Voice. Retrieved 2026-10-11.