+SBT

+SBT
Website type
OTT streaming platform
Available inPortuguese
PredecessorSBT Vídeos (2020–2024)
HeadquartersOsasco, São Paulo, Brazil
Area servedBrazil
OwnerGrupo Silvio Santos
Products
ParentSBT
Websitemais.sbt.com.br
Launched3 April 2020; 6 years ago (2020-04-03) (as SBT Vídeos)
19 August 2024; 2 years ago (2024-08-19) (as +SBT)
Current statusActive

+SBT (pronounced "Mais SBT"), stylized as +sbt, is a Brazilian free streaming platform owned by Grupo Silvio Santos and operated by SBT. It was launched as SBT Vídeos on 3 April 2020 and rebranded to its current name on 19 August 2024.

The platform provides access to content from SBT, including telenovelas, films, series, news programs and live broadcasts of the television channel. It is available on mobile devices and smart TVs.

History

SBT Vídeos (2020–2024)

SBT Vídeos was launched on 3 April 2020 as a free video-on-demand service requiring user registration.

In September 2020, the platform began broadcasting Copa Libertadores matches. From 2023, it carried Copa Sudamericana games, including alternative broadcasts featuring Diguinho Coruja.

In 2021, SBT established a partnership with A2 Filmes to expand its catalogue with films, series and animated content. The platform also began offering full episodes of Mexican telenovelas shortly after their television broadcast.

On 7 August 2023, the platform launched TV Zyn, a FAST channel aimed at younger audiences, in partnership with Amagi and AD Digital.

+SBT (2024–present)

On 14 November 2023, SBT announced the rebranding of the platform as +SBT, with a planned launch in 2024.

A beta version was released to employees on 8 April 2024. The service became available to the public in June 2024, initially on Android devices and Samsung Smart TVs, followed by iOS devices later that month.

On 1 July 2024, the platform released O Picapau Amarelo, described in sources as its first original production.

The official launch was scheduled for 18 August 2024 but was postponed to 19 August following the death of Silvio Santos, founder of SBT.

In February 2025, the platform restructured its FAST channels, retaining a reduced number of channels including +Silvio Santos, +Pop, +Saudade, +TVZYN and +Novelas.

In May 2025, additional changes were implemented, including the discontinuation of some channels and renaming of others.

FAST channels

The platform includes free ad-supported streaming television (FAST) channels.

FAST channel Description
+SBT Novelas Broadcasts telenovelas previously aired by SBT
SBT Kids Children's programming, including series and animated content
+SBT Raiz Broadcasts archival programming, including shows associated with Silvio Santos
SBT News Live broadcasts, including news channel

References

  1. 1 2 "SBT Vídeos: emissora lança plataforma para assistir on-line". Metropoles (in Portuguese). 7 April 2020. Retrieved 11 April 2020.
  2. ↑ Sacchitiello, Bárbara (15 August 2024). "SBT leva streaming à TV aberta para apresentar +SBT". Meio e Mensagem (in Portuguese). Retrieved 17 August 2024.
  3. ↑ "SBT Vídeos: emissora lança plataforma para assistir programas online". Terra (in Portuguese). 7 April 2020. Retrieved 11 April 2020.
  4. 1 2 Toledo, Mariana (25 June 2024). "Plataforma +SBT terá catálogo on demand, canais FAST e programação ao vivo". TELA VIVA News (in Portuguese). Retrieved 1 July 2024.
  5. ↑ "SBT estreia transmissão alternativa da Copa Sul-Americana 2023". Sessão de Notícias (in Portuguese). 4 April 2023. Archived from the original on 12 June 2024. Retrieved 12 June 2024.
  6. ↑ "SBT fecha parceria e turbina catálogo no streaming com filmes". NaTelinha (in Portuguese). 10 April 2024. Retrieved 10 April 2024.
  7. ↑ "Como assistir à novela Amores Verdadeiros online gratuitamente". TV História (in Portuguese). 15 February 2021. Retrieved 10 April 2024.
  8. ↑ "SBT lança o seu primeiro canal Fast, TV Zyn, em parceria com Amagi e AD Digital". TELA VIVA News (in Portuguese). 7 August 2023. Retrieved 10 April 2024.
  9. ↑ "Streaming: como será o +SBT, nova plataforma do SBT". Meio e Mensagem (in Portuguese). 14 November 2023. Retrieved 8 January 2024.
  10. ↑ "SBT surpreende e lança nova versão do Sítio do Picapau Amarelo". Área VIP (in Portuguese). 3 July 2024. Retrieved 7 July 2024.
  11. ↑ "SBT adia lançamento de streaming após morte de Silvio Santos". Quem (in Portuguese). 17 August 2024. Retrieved 18 August 2024.
  12. ↑ "+SBT celebra resultados dos primeiros seis meses de lançamento e prepara nova fase". Portal Making Of (in Portuguese). 30 January 2025. Retrieved 30 January 2025.
  13. ↑ "Streaming do SBT cancela mais dois canais e reformula estratégia". O Tempo (in Portuguese). Retrieved 25 June 2025.
  14. ↑ "SBT lança streaming gratuito com docs originais, programação exclusiva e Silvio Santos todo dia". NaTelinha (in Portuguese). Retrieved 17 August 2024.