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The women's event in particular, attracted a lot of strong teams, including former World Champion Kelly Scott, defending Canadian champion Heather Nedohin, 2010 Olympic silver medallist Cheryl Bernard, four-time Alberta champion Shannon Kleibrink and defending World senior champion, Cathy King – all of whom failed to qualify for the playoffs. The event also included former Canadian champion Amber Holland, and team Jennifer Jones, who was skipped by Kaitlyn Lawes due to Jones being pregnant. The team brought in Kirsten Wall to play third with Lawes moving up. Organizers stated that the event had attraceted the strongest women's field ever for the Shoot-Out.
The men's event did not attract as many top teams, as it was overshaddowed by the 2012 AMJ Campbell Shorty Jenkins Classic being played in Ontario. But, it did feature Team David Nedohin who had formed his own rink after the retirement of his former skip, Randy Ferbey. The event also featured two-time World Junior champion Charley Thomas, and defending World Junior champion Brendan Bottcher.
The event featured two non-Canadian teams, Anna Sidorova of Russia on the women's side and Yusuke Morozumi of Japan in the men's event. Because the Saville Centre is Canada's national curling training centre, the event organizers did not attempt to attract foreign competition.
In total, the event featured 32 women's teams playing a triple-knockout format, and 20 men's team split into four pools, with both events featuring a playoff.
Team King, (with Blake MacDonald skipping) easily won the men's event, defeating Charley Thomas in the final, 8–1. The team only lost one game in the event, against Nedohin. MacDonald had come out of retirement to join the team for the season, while the team's second Scott Pfeifer had returned from a two-year break from the sport.
Kaitlyn Lawes, skipping the Jennifer Jones rink won the women's event, defeating Crystal Webster of Calgary in the final, 6–2. The rink finished the event with an 8–2 record.