Ferrari Luce

Ferrari Luce
Overview
ManufacturerFerrari
Model codeF222
Production2026–present
Model years2027
AssemblyItaly: Maranello
DesignerJony Ive and Marc Newson of LoveFrom in collaboration with Centro Stile Ferrari
Body and chassis
ClassExecutive car (E)
Body style5-door liftback saloon
LayoutQuad-motor, all-wheel-drive
Doors
Powertrain
Electric motor4× radial-flow permanent-synchronous motors
Power output772 kW (1,050 PS; 1,035 hp)
Battery800 V, 122-kWh NMC from SK On
Range530 km (329 mi) (WLTP)
Plug-in charging350 kW DC
Dimensions
Wheelbase2,961 mm (116.6 in)
Length5,026 mm (197.9 in)
Width1,999 mm (78.7 in)
Height1,544 mm (60.8 in)
Kerb weight2,260 kg (4,982 lb)

The Ferrari Luce (Italian: [ˈluːtʃe]) (Type F222) is a battery electric executive car produced by Italian automobile manufacturer Ferrari. After months of media speculation and a preview of the car’s interior styling, seats, steering wheel, dashboard controls, and user interface, the final design of the brand's first fully electric vehicle (EV) was unveiled in May 2026. In addition to being Ferrari's first production EV, Luce is also Ferrari's first and only five-seater, its first five-door liftback, and its first all-wheel-drive model.

Overview

The car was previewed under the development name "Elettrica" during Ferrari's Capital Markets Day on 9 October 2025. The name Luce, meaning "light" in Italian, was confirmed prior to the production model’s reveal in May 2026.

Reuters reported that the Luce is priced at €550,000 in Europe, with customer deliveries due to begin in the fourth quarter of 2026. The model is assembled in Maranello and uses a dedicated EV architecture.

Powertrain

The Luce uses four permanent-magnet electric motors, one for each wheel, with a combined output of 772 kW (1,050 PS; 1,035 hp). The system is rear-biased, with the front motors producing a combined 210 kW (286 PS; 282 hp) and the rear motors producing 620 kW (843 PS; 831 hp).

Ferrari claims a 0–100 km/h (62 mph) time of 2.5 seconds and a top speed of more than 310 km/h (193 mph). The battery has a gross capacity of 122 kWh and its housing forms a structural element of the Luce's chassis. The car uses an 800 V electrical architecture and supports DC fast charging at up to 350 kW, with an estimated driving range of 530 kilometres (329 mi).

Features

The Luce is equipped with active suspension, four-wheel steering and torque vectoring.

Its cabin combines OLED digital displays with physical controls. Car and Driver reported that the steering wheel uses conventional switches instead of the touchpads fitted to some previous Ferrari models, and includes two manettino controls: one for vehicle dynamics and one for the electric powertrain. The central touchscreen is paired with physical switchgear, while paddles on the steering wheel control regenerative braking and torque delivery.

Ferrari developed a sound system for the Luce that captures mechanical noise from the electric drivetrain and amplifies it according to the selected driving mode, rather than using a simulated combustion-engine soundtrack. The system has been likened to the pickups of an electric guitar.[citation needed]

The company stated that Euro NCAP testing is in its performance target for the vehicle, potentially making it the first Ferrari and the most expensive vehicle to be tested for this safety standard.

Design

The Luce was developed on a dedicated EV architecture, allowing a body layout that differs from Ferrari's previous combustion-engine models. The exterior and interior were shaped in collaboration with LoveFrom, the creative collective founded by Jony Ive and Marc Newson, alongside Ferrari's own design studio and engineering teams.

Car and Driver described the Luce as longer but lower than the Ferrari Purosangue, with centre-opening doors, a rear liftgate, a forward-set cabin and lighting elements integrated into dark body panels.

Corriere della Sera compared the design to the late 1990s Fiat Multipla and Ford 021C (also designed by Newson), both of which anticipate various aspects of the car's styling.

Others have pondered how much of Apple's aborted $10 billion Project Titan EV has filtered into the design, while Domus magazine described the Luce as "an Apple product you can sit inside".

Reception

The Luce was unveiled on 25 May 2026 during a "tightly-controlled" event attended by around 200 journalists at the Città dello sport, a Santiago Calatrava designed sports complex on the outskirts of Rome. Pope Leo XIV was shown the Luce a day after the car's initial Roman reveal. Italy's president, Sergio Mattarella, was also given a private viewing of the car at the Quirinale Palace. Fans' expectations for the design were high, with many believing it would be similar to the Ferrari F76, a digital hypercar only available as an NFT.

The car received a poor reception after its reveal, with much of the discussion focused on the Luce's styling and its role as Ferrari's first battery-electric production model. The Guardian described the design as divisive, and reported that some analysts questioned whether the model's saloon-like form matched Ferrari's traditional sports-car image. Ferrari fans and car enthusiasts strongly criticised the car's design, with its many detractors dismissing the car unworthy of Ferrari's prancing horse badge. The design also has its admirers, with the interior detailing and dashboard being described as a "masterclass" that creates a "sensory experience that's impossible not to enjoy".

Writing for Top Gear, designer Frank Stephenson (who designed the Ferrari F430, Fiat 500, and McLaren P1) observed that, "The details and their execution reflect a fabulous level of quality, the whole interior comes across as being designed by a product designer suffering from OCD, and it’s very suited to a comfy family car."

Responding to the reception of the Luce, Dezeen published a podcast on the car titled, "Why does everyone seem to hate the new electric Ferrari?" Former Ferrari CEO Luca di Montezemolo voiced his unequivocally negative opinion of the design, equating it to the "destruction of a myth", saying that the Luce was "certainly a machine that the Chinese won't copy—they won't need to.” The day after the Luce was unveiled, Ferrari's share price dropped by 8.4% on the Milan stock market, although the price recovered several days later.

Sales

Despite generally negative sentiment towards the design, Luce's initial 2026 production run sold out rapidly, making it a sales success for Ferrari. The car went on sale in China (which is viewed as an increasingly difficult market for European brands) on 27 June 2026 with 88 units, all of which also quickly sold out.

American billionaire Herbert Wertheim bought the first production Luce at auction during the 2026 Monterey Car Week. According to RM Sotheby's, his winning bid of USD 40 million made "Luce Chassis 0" the costliest charity car ever sold at auction, as well as the world's most expensive EV and most expensive new car.

References

  1. 1 2 "The Luce Has Landed". Official site. Ferrari. Retrieved 26 May 2026.
  2. ↑ "Chi ha disegnato così la Ferrari Luce" [Who designed the Ferrari Luce like that?]. Quattroruote (in Italian). 26 May 2026. Retrieved 26 May 2026.
  3. 1 2 Russo, Davide (20 October 2026). "Ferrari Luce, progetto essenziale per il Cavallino: parola dell'ex Top Gear". HDmotori (in Italian). Retrieved 25 October 2026.
  4. ↑ Levin, Tim (25 May 2026). "I Saw Ferrari's First EV In The Flesh. Here's My Honest Take". InsideEVs. US: Motorsport Network. Retrieved 25 May 2026. The Luce is a liftback sedan unlike any Ferrari before it and, as far as I can tell, unlike anything else on the road today.
  5. 1 2 3 4 5 6 7 8 9 10 11 12 Lorio, Joe (25 May 2026). "Ferrari Goes Electric: The Luce Is Here!". Car and Driver. Retrieved 26 May 2026.
  6. 1 2 3 4 Piovaccari, Giulio (25 May 2026). "Ferrari bets on generational tech shift with Luce five-seat EV". Reuters. Retrieved 26 May 2026.
  7. ↑ Eastwood, Brian (29 October 2026). "How Ferrari balances identity and growth with the electric Luce". MIT Sloan. Retrieved 1 November 2026.
  8. ↑ Markus, Frank (9 February 2026). "Ferrari's First Electric Car Has a Name: Luce". Motor Trend.
  9. 1 2 3 Leichsenring, Stefan (25 May 2026). "Ferrari Luce (2026) vorgestellt: Elektro-Erstling mit 772 kW" [Ferrari Luce (2026) presented: First EV, with 772 kW]. InsideEVs (in German). Motorsport Network.
  10. 1 2 3 "Ferrari Luce: how Jony Ive and Marc Newson crafted an interior fit for Maranello's first ever zero-emissions model". Official site. Ferrari. Retrieved 27 October 2026.
  11. ↑ Ward, James (2 June 2026). "Ferrari Luce EV ready to be Euro NCAP crash tested in supercar brand first". Drive. Retrieved 4 June 2026.
  12. 1 2 "Design Burger visits Ferrari". Design Burger. 8 October 2026. Retrieved 25 October 2026.
  13. ↑ Todeschini, Claudio (27 May 2026). "Dai meme sulla Multipla alla furia di Montezemolo: la Ferrari Luce è già fenomeno di massa" [From Multipla memes to Montezemolo's fury: the Ferrari Luce is already a mass phenomenon]. Quattroruote (in Italian). Retrieved 30 October 2026.
  14. ↑ Gastelu, Gary (26 May 2026). "The Ferrari Luce Kind Of Looks Like An Old Ford – Here's Why". American Cars and Racing. Retrieved 30 October 2026.
  15. ↑ Nastri, Edoardo (29 May 2026). "Ferrari Luce, sui social è caccia al clone. Dalla Fiat Multipla alla concept car Ford firmata proprio da Newson" [Ferrari Luce: the hunt for its clone is on across social media—ranging from the Fiat Multipla to a Ford concept car also designed by Newson]. Corriere della sera (in Italian). Retrieved 26 October 2026.
  16. 1 2 3 4 5 White, Jeremy (27 May 2026). "I Like Ferrari's Luce EV. But This Is Why It's Heartbreaking". Wired. ISSN 1059-1028. Retrieved 29 October 2026.
  17. ↑ "Jony Ive designed Ferrari's first electric car as if it were an iPad". Domus. 10 February 2026. Archived from the original on 18 April 2026. Retrieved 31 October 2026.
  18. 1 2 "Why does everyone hate the new electric Ferrari?". Dezeen. 29 May 2026. Retrieved 29 May 2026.
  19. ↑ Reed, Charlotte (29 May 2026). "I was at the exclusive launch of Ferrari's new EV that sent the stock tumbling. But there may be light at the end of the tunnel". CNBC. Retrieved 29 May 2026.
  20. ↑ Ricker, Thomas (27 May 2026). "Luce x Leo". The Verge. Retrieved 29 May 2026.
  21. ↑ "Al Quirinale la presentazione della nuova Ferrari 'Luce'". Quirinale (in Italian). Presidenza della Repubblica. Retrieved 25 October 2026.
  22. ↑ "Ferrari F76: the first digital hypercar celebrates the legend of Le Mans". Official site. Ferrari. Retrieved 17 August 2026.
  23. ↑ "Ferrari reveals F76 design concept that has two steering wheels". Autocar. 27 October 2025. Retrieved 17 August 2026.
  24. ↑ Jolly, Jasper (26 May 2026). "Ferrari shares fall after launch of first EV as Jony Ive design proves divisive". The Guardian. Retrieved 26 May 2026.
  25. 1 2 Todeschini, Claudio (26 May 2026). "Dai meme sulla Multipla alla furia di Montezemolo: la Ferrari Luce è già fenomeno di massa" [From Multipla memes to Montezemolo's fury: the Ferrari Luce is already a mass phenomenon]. Quattroruote (in Italian). Retrieved 26 May 2026.
  26. ↑ Colari, Giorgio (26 May 2026). "Ferrari Luce fa crollare il titolo in Borsa, grandi dubbi sull'elettrica di Maranello" [Ferrari Luce sends stock plummeting; major doubts surround Maranello's electric car.] (in Italian). autoblog.it. Retrieved 26 May 2026.
  27. ↑ "Ferrari: Salvini, Luce? Qualcuno si rivolta nella tomba, mercato ha gia' risposto" [Ferrari: Salvini on Luce? Someone is turning in their grave—the market has already responded.] (in Italian). Borsa Italiana. 27 May 2026. Retrieved 27 May 2026.
  28. ↑ Stephenson, Frank (22 October 2026). "'A well executed mistake of automotive design': McLaren P1 designer on the Ferrari Luce". Top Gear. Retrieved 1 November 2026.
  29. ↑ Wahba, Phil. "Why Ferrari's debut electric car is getting roasted online so much". Fortune. Retrieved 26 October 2026.
  30. ↑ Mangano, Marigia (26 May 2026). "Ferrari crolla in Borsa. Montezemolo: si rischia la distruzione di un mito" [Ferrari Plummets on the Stock Market. Montezemolo: We Risk Destroying a Legend.]. Il Sole 24 Ore (in Italian). Retrieved 26 May 2026.
  31. ↑ Bichcchi, Sara (26 May 2026). "Ferrari sbanda in borsa: -8,4% dopo il lancio di Luce, la prima auto elettrica del Cavallino" [Ferrari Skids on the Stock Market: Down 8.4% Following the Launch of Luce—the Prancing Horse's First Electric Car]. MF Milano Finanza (in Italian). Retrieved 26 May 2026.
  32. ↑ "FERRARI | NL0011585146 | Euronext exchange Live quotes". Euronext.
  33. ↑ Cianflone, Mario (26 May 2026). "Ferrari Luce, debutta la 'rossa' più sconvolgente della storia: elettrica, berlina a cinque posti e stile shock" [Ferrari Luce: The most revolutionary 'red' in history makes its debut: electric, five-seater sedan, and shocking styling]. Il Sole 24 Ore (in Italian). Retrieved 26 May 2026.
  34. ↑ "Ferrari, Financial Times: 'Per Luce già raggiunti i target di vendita del 2026'". Sky TG24. 30 July 2026. Retrieved 17 August 2026.
  35. ↑ Cheung, Kevin (27 June 2026). "Ferrari Luce launches in China at 586,600 USD, all 88 cars sell out immediately". CarNewsChina. Retrieved 30 June 2026.
  36. ↑ "Ferrari Luce, in Cina finisce in un lampo: perché l'elettrica è già sold-out". Quattroruote. 29 July 2026. Retrieved 17 August 2026.
  37. ↑ "Ferrari Luce, vendite sold out in Cina per la nuova auto elettrica". Sky TG24. 29 July 2026. Retrieved 17 August 2026.
  38. ↑ "Ferrari Luce, la one-off Tailor Made venduta a 40 milioni di dollari". ANSA. 17 August 2026. Retrieved 17 August 2026.
  39. ↑ "Ferrari Luce a 40 milioni, chi l'ha comprata e come è diventato super ricco". La Gazzetta dello Sport. 17 August 2026. Retrieved 17 August 2026.
  40. ↑ "First Ferrari EV Sells for $40 Million, Becoming the Most Expensive New Car Ever Sold At Auction". RM Sotheby's. 17 August 2026. Retrieved 29 October 2026.