Rose represented LeBron James from 2005 until 2012, when James left to join Klutch Sports, led by Rich Paul, who worked under Rose at Creative Artists Agency. Rose and fellow CAA agent Henry Thomas, who at the time represented the Heat's Dwyane Wade and Chris Bosh, worked together to bring the three players together on the Miami Heat in 2010. Rose negotiated a four-year deal for James with Miami. He had previously negotiated a 2006 extension for James with the Cleveland Cavaliers.
Executive career
On March 2, 2020, Rose was named president of the New York Knicks of the National Basketball Association (NBA). Rose orchestrated the Knicks' first NBA championship in 53 years in 2026. He was widely lauded for building the team from scratch without benefit of a high draft pick, instead making trades and signing underappreciated players at the time but which turned out to be key moves to building a champion.
↑Strauss, Robert. "In Person; A 'Concierge' To N.B.A. Stars", The New York Times, August 18, 2002. Accessed October 28, 2018. "While Mr. Rose was a decent enough player at Cherry Hill East, at 5-foot-10, he knew he would never have the chance to play at the higher levels."
↑"Leon Rose". Madison Square Garden Sports. Retrieved June 11, 2025.
↑Leon Rose: Class of 2011Archived March 19, 2012, at the Wayback Machine, Philadelphia Jewish Sports Hall of Fame. Accessed August 25, 2011. "Leon Rose grew up in Cherry Hill, played varsity basketball in high school and is a member of the Cherry Hill East Basketball Hall of Fame."
Note: Those listed here hold one or more of the titles President, President of Basketball Operations, Vice President of Basketball Operations, Chief Executive Officer, or General Manager and in each case have final say in personnel decisions.