Mirror Now

Mirror Now
CountryIndia
Broadcast areaGlobal
HeadquartersMumbai, Maharashtra
Programming
LanguageEnglish
Picture format1080i (HDTV)
576i (SDTV)
Ownership
OwnerThe Times Group
ParentTimes Network
Sister channelsTimes Now
Times Now Navbharat
ET Now
ET Now Swadesh
Zoom
History
Launched1 November 2015 (2015-11-01)
Former namesMagicBricks Now (2015–2017)
Links
Websitetimesnownews.com

Mirror Now is an English-language news television channel owned by The Times Group and run by Times Network. Developed in collaboration with the portal MagicBricks, it debuted on 1 November 2015, as MagicBricks Now, a niche channel devoted to real estate and property news.

The channel changed its name to Mirror Now on 23 March 2017, and adopted a general news format with a clear emphasis on social justice, civic issues, urban governance, and citizen rights.

History

Under its founding executive editor, Faye D'Souza, Mirror Now gained significant viewership and social media traction, particularly through flagship shows like The Urban Debate. There were changes in the channel's leadership after D'Souza resigned in 2019. Shreya Dhoundial was named Executive Editor in 2022.[citation needed]

Times Network first declared on 20 March 2025, that Mirror Now would no longer operate independently and would instead combine its main functions with those of its larger sister channel, Times Now.

However, Mirror Now was formally relaunched by Times Network in June 2026 with a redesigned identity and content philosophy. Under the slogan "One Channel. World of News," the channel broadened its focus to include young, urban, and technologically savvy viewers. It positioned itself as a premium multi-interest destination that combined news, business, culture, entertainment, and technology.

Notable Programming

References

  1. ↑ "Times Group launches India's first realty channel Magicbricks NOW". The Times of India. 29 October 2015. Retrieved 6 April 2017.
  2. ↑ "Times Network launches second English news channel Mirror Now". The Economic Times. 23 March 2017. Retrieved 6 April 2017.
  3. ↑ "Mirror Now to shut down: Times Now to absorb a few, others to be let go". The News Minute. 21 March 2025. Retrieved 25 March 2025.
  4. ↑ "Times Network relaunches Mirror Now". Exchange4Media. 18 June 2026. Retrieved 18 June 2026.