Spree AI

SpreeAI
TypePrivate
Founded2023
Founders
HeadquartersIncline Village, Nevada, U.S.
Key peopleJohn Imah (CEO)
Websitespreeai.com

SpreeAI (stylized SPREEAI) is an American fashion technology company that develops artificial intelligence software for virtual fitting room and apparel size recommendation, which it sells to fashion brands and retailers. John Imah is its co-founder and chief executive officer. In May 2025 the company announced a valuation of US$1.5 billion following a funding round led by the Davidson Group, and it was listed among the startups that reached unicorn status in 2025.

History

Imah, who had previously worked on strategic partnerships at Snap, Meta and Twitch, has said the idea for SpreeAI came from a 2022 trip to Europe, where fashion executives told him they wanted a product that would raise sales, reduce returns and add personalization. Imah and Bob Davidson launched the company in 2023 and based it in Incline Village, Nevada.

The company's board includes Naomi Campbell and Bob Davidson and Larry Ruvo.

Partnerships

In May 2025 SpreeAI announced partnerships with the designer Sergio Hudson and the London label Kai Collective to add its try-on technology to their online stores. In December 2025 the company and Hudson announced a further partnership, which the company described as its first direct-to-consumer luxury fashion collaboration, going live on December 19, 2025. Imah wore a custom Hudson outfit to the 2025 Met Gala. Imah has said the company has close to 40 partners.

The company says it has research and talent collaborations with the MIT and Carnegie Mellon University, and a partnership with the Council of Fashion Designers of America.

Funding and valuation

In May 2025, SpreeAI announced that it had reached a valuation of $1.5 billion after a funding round led by the Davidson Group.

Recognition

SpreeAI was included in the 2025 Inc. Best in Business awards. Imah was included in Observer's 2025 A.I. Power Index and named a "Visionary Founder" on AfroTech's 2025 Future 50 list.

References

  1. 1 2 3 4 5 6 Dorisca, Samantha (August 12, 2025). "John Imah Sold 2 Companies Before He Was 16 Years Old, Now He's Leading A $1.5B AI-Powered Retail Company". AfroTech. Retrieved October 26, 2026.
  2. 1 2 3 4 Balogun, Folake (November 21, 2025). "Inside John Imah's $400m rise signaling new era for Fashion-Tech". BusinessDay. Retrieved October 26, 2026.
  3. ↑ "One platform. The whole decision". SPREEAI. Retrieved October 26, 2026.
  4. 1 2 3 4 5 Verger, Rob (December 2, 2025). "This Startup's AI Product Is Changing the Way We Buy Clothes". Inc. Retrieved October 26, 2026.
  5. 1 2 3 4 "SpreeAI Is Redefining Retail With Virtual AI-Powered Try-Ons Curated by the Top in Tech and Fashion" (Press release). SpreeAI. May 8, 2025. Retrieved October 26, 2026 – via PR Newswire.
  6. ↑ "More than 100 new tech unicorns were minted in 2025 — here they are". TechCrunch. January 12, 2026. Retrieved October 26, 2026.
  7. ↑ "SPREEAI and Sergio Hudson Partner to Transform Luxury Fashion" (Press release). SPREEAI; Sergio Hudson. December 19, 2025. Retrieved October 26, 2026 – via PR Newswire.
  8. ↑ "Observer's 2026 AI Power Index: Who Controls the Capital Flow in A.I". New York Observer. July 15, 2026. Retrieved October 26, 2026.